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Gilbertson Associates


Consultancy based on Primary Production, Science and Innovation

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Gilbertson Associates


Consultancy based on Primary Production, Science and Innovation

 

with over 50 years of experience we can offer a team approach to help you.

Gilbertson Associates are offering services that include:

  • Resolving Market access and Trade issues (export and import)

  • Biosecurity Risk Management

  • Identification of R&D and commercialisation funding opportunities

  • Writing and reviewing Compliance and Integrated Supply Chain Programmes

  • Assisting in the development of business and innovation strategies

  • Coordination of projects / programmes

  • Review and translation of scientific data into summaries and solutions

 
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Who Are We?


Who Are We?


Roger graduated in the late 1980’s with a Bachelor of Agricultural Science (Honours), and his early career was spent with MAF (now MPI) firstly in a technical/grower advisory capacity and then as a Quality Management advisor. Roger then moved to ENZA where his roll was Quality Systems Development and business process improvement. This was at a pivotal time when food safety, residue assurance and GAP were just beginning to make their mark in export requirements. He was enticed out of consulting (and Wellington) in 2007 to move to Tauranga and into a role as Market Assurance Manager for Zespri. This was a challenging time as it not only was responsible for maintaining a technical oversight of the business but dealing with pest and residue interceptions, food safety scares and latterly the ramifications of the PSA incursion.  From 2012 he returned to the challenge and broader scope of consulting and contracting to industry and exporters. This has included Pipfruit New Zealand (where he is currently Technical Manager), Zespri and also fresh produce exporters and freight forwarders. At PipfruitNZ he heads up industry efforts in market access, biosecurity and regulatory affairs. He has undertaken an 18 month contract with MPI to review their export certification system as he has a thorough understanding of the changing landscape of food safety and agrichemical assurance standards internationally.

Roger graduated in the late 1980’s with a Bachelor of Agricultural Science (Honours), and his early career was spent with MAF (now MPI) firstly in a technical/grower advisory capacity and then as a Quality Management advisor. Roger then moved to ENZA where his roll was Quality Systems Development and business process improvement. This was at a pivotal time when food safety, residue assurance and GAP were just beginning to make their mark in export requirements. He was enticed out of consulting (and Wellington) in 2007 to move to Tauranga and into a role as Market Assurance Manager for Zespri. This was a challenging time as he was responsible for maintaining a technical oversight of the business but also dealing with pest and residue interceptions, food safety scares and latterly the ramifications of the PSA incursion.

From 2012 he returned to the challenge and broader scope of consulting and contracting to industry and exporters. This has included Pipfruit New Zealand (where he is currently Technical Manager), Zespri and also fresh produce exporters and freight forwarders. At PipfruitNZ he heads up industry efforts in market access, biosecurity and regulatory affairs. Recently he has undertaken an 18 month contract with MPI to review their export certification system as he has a thorough understanding of the changing landscape of food safety and agrichemical assurance standards internationally.

 

Amanda has a double degree in Zoology and Psychology, with Honours in Environmental Science. However when she graduated in the mid 1990’s there weren’t too many jobs for Environmental Scientists.  So she followed her interest in entomology and worked for HortResearch on non-chemical disinfestation. This followed onto a role in Market Access at ENZA and also where she met Roger.  When the opportunity arose to be the R & D Manager for the Pork Industry Board she moved to Wellington and Roger followed her a few months later. After some time travelling and having two children in quick succession, the Gilbertson family moved to Tauranga where they remain.

Amanda then worked as a Regional Business Partner for Callaghan Innovation which fuelled her interest in business and commercialisation of science. Through this role she met many companies and people in the region and added value through advice and helping them access funding for their research projects. When WNT Ventures was granted a licence to be a Callaghan Innovation Funded Technology focused incubator she was successful in being appointed its first Business Development Manager. She worked building relationships across Universities, Crown Research Institutes, Angel Networks, KiwiNet and anywhere she could source great technologies and expand awareness of what incubators and accelerators can do.  
 

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WHO HAVE WE WORKED WITH?


WHO HAVE WE WORKED WITH?


Roger and Amanda have worked for a number of companies and corporates in New Zealand, many in the Primary Industry. They have been employees, contractors and consultants so are very used to tailoring their work and meeting timeframes and budgets.  Below is a selection of the companies that they have worked for recently. 

Ministry for Primary Industries:

Both Roger and Amanda have worked for MPI (and its predecessors), as employees, contractors and consultants. They have an excellent working knowledge of horticultural export systems, processes and procedures. With over 30 years of interaction, Gilbertson Associates offer practical advice for many clients when working with MPI. In 2015 Roger worked extensively with MPI on its review of its Certification systems. 

Pipfruit New Zealand: 

Roger is currently Technical Manager for PipfruitNZ working at the intersection of science, market access, regulations and biosecurity. Amanda and Roger met while working for ENZA, and Amanda grew up on a pipfruit orchard, with parents who also had a tree nursery. Pipfruit is in the DNA. 

WNT Ventures: 

Amanda was WNT Ventures first Business Development Manager, and was responsible for much of the development of the brand through her ability to build strong relationships with people. Commercialisation of technology involves understanding complex science or ideas, researching, developing business models and strategy. Amanda reviewed many  business ideas and technologies and loves any kind of innovation / business combination.

Zespri:

Roger worked as Market Assurance Manager for Zespri and was responsible for much of the consolidation and cost savings to the industry for its biosecurity and market access needs.  Amanda also worked with Zespri during her time with Callaghan Innovation to provide information on how to access funding for PhD students and Growth Grants.

Callaghan Innovation:

For nearly four years, Amanda worked for the Waikato Innovation Park as a Regional Business Partner for Callaghan Innovation.  She helped Tauranga businesses from startups through to large corporates access funding for their research and innovation projects.

Sprout:

Amanda has most recently been working with the Sprout Agtech Accelerator, helping spread the word as a Sprout Scout.